Coco Chicken Hotpot (MX)
@cocohp.mx, from December 2024 to March 2025 / SMC Creative House / Account Director: Carol Bradilli / Community Manager & Copywriting: Roberta Barbosa / Art Direction: Jade Anjos
For Coco Chicken Hotpot, a Mexico-based restaurant serving a unique chicken and coconut milk broth for hotpot, I created social media content that blended the brand’s soothing and superstitious identity with its culinary concept. Through feed posts and carousels, we highlighted the restaurant’s tropical dishes, combining minimalist design and oriental cultural references to attract local audiences and curious newcomers.
